Description
Customer value is no longer an empty management mantra.Subscription and recurring revenue models are on the rise, and understanding your customers and delivering recurring value are now must-haves for your company.Here’s the reality: the days of understanding customer engagement through surveys, support tickets, and periodic check-ins are numbered. Today’s cloud businesses have unprecedented visibility and data on customers, opening up new opportunities – and smarter ways – to understand and engage with them to maximize revenue.