Description
Customers appreciate the convenience of ordering online, and want to feel comfortable using an intuitive layout. Products should be easy to find, and well described. Shipping options and return policies should be easy to find and uncomplicated. On the World Wide Web, your visitors shop 24 hours a day, seven days a week, from across the street, across the country, and across the oceans — when your "brick and mortar" shop is closed and your phone will not get answered. They'll need enough information to complete their purchase without having to wait for someone to get back to them with an answer. On catalog websites, the more information you can provide about your products and services, the better.